Finding the right software for your nonprofit can be as simple as buying Microsoft Office or as complex as finding a donor management system that integrates with your accounting software. This is where Janna Finch comes in. Janna is a software market research associate at softwareadvice.com. Her job is to measure and track what types of software and features nonprofits are needing and looking to buy.
- Buyers’ top software purchase drivers include a need for more functionality (27 percent) and changes to, or the expiration of, an existing contract (22 percent).
- Built-in email marketing and outreach tools are a “must-have” for 42 percent of buyers: a 133 percent increase from 18 percent last year.
- In a sub-sample of buyers who seek fundraising software that integrates with another application, 57 percent want accounting integration.
Now, for those of you who may be techno-phobes, Janna has some advice for you.
- Software can save you time by automating regular processes. So the time it takes to learn something new will save you time in the end.
- Delegate the responsibility to staff, volunteer or board member.
- Spend time to find the right solution (there are plenty of user friendly solutions).
Contact Janna at: [email protected]
Visit the website: softwareadvice.com
The software advice, nonprofit software review page (really awesome): softwareadvice.com/nonprofit/
Affordable software for nonprofits: techsoup.com
Call SoftwareAdvice.com: 888-234-5132